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- Why do so many book trailers suck? And could I develop a business for helping them not suck? One of my secret dream jobs has been to create movie trailers. I think it’s because I love getting to the essence of a story. To me, trailers are visual poetry that reflects that essence — they contain only the most essential components in order to create tension, provoke emotion, and communicate a bigger idea. So combining my love of writing with my love of trailers could potentially be the best thing ever. Right?
- Why has serial fiction in a blog format not taken off? I’ve only been able to find outdated, poorly produced examples. Has it just not been done well yet, or are readers not interested? I think it just hasn’t been done well yet… which means I’m intrigued about exploring it for a potential project idea.
- Why are many blogs and publications about nonprofits and philanthropy so… meh? And why are some otherwise talented young social change professionals wasting their time droning on about personal branding? Can we ever reasonably expect older leaders to get out of the way if we don’t stop blabbering about our brands and start acting on our insight related to real issues?